branding
subcom oil
THE BRIEF
Suncom, an oil and gas company in Tanzania, approached Poppins for assistance with launching
a new petrol station and executing an active Below The Line (BTL) campaign to promote the
launch.
our roles
We were responsible for managing the launch event of the new petrol station and designing
and executing an engaging BTL marketing campaign to create buzz and drive customer
awareness.
SOLUTION PROVIDED
Poppins organized a successful petrol station launch event, ensuring high visibility and customer
engagement. We also developed and executed a targeted BTL campaign, which included
on-the-ground promotions and activations to increase foot traffic and enhance Suncom’s brand
presence in the local market.
